Building the Future for Service Operations.
Cartalogic was founded on a simple but powerful idea: the market was changing, but traditional service operations weren’t keeping up.
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We saw a widening gap between what enterprises needed and what the industry was offering—a gap in skills, capability, and execution. Instead of watching the industry struggle to adapt, we built a new kind of service operations capability, one designed to be:
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Agile – Moving at the speed of business change.
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Outcome-Focused – Delivering real, measurable value.
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Built on Trust & Substance – Creating an ecosystem of good people.
Matt Malcolm CTO
"the visonary"
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Matt identified the shift in our industry and relentlessly carved out the untrodden path, whilst shaping a new narrative for a very stubborn industry. His agenda leans into developing a fierce standard of technical capability that will out perform the larger Consulting Firms.
From Concept to Evolution.
We started by testing the market with a new type of culture and service model. We pitched our ideas to trusted industry leaders, collecting feedback and refining our approach.
What we found was clear: businesses were tired of bloated consulting models—they wanted practical, high-impact services that actually moved the needle.
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We started with an advisory-first approach, but quickly realised that to deliver real change, we needed to own execution. So we iterated and expanded—building our value proposition around three core strengths:
Design – Creating strategic, scalable service models.
Development – Engineering high-performance service capabilities.
Delivery – Executing with precision and impact.
From there, we bet on the market—forging strategic partnerships and carving out an ecosystem that prioritises trust, quality, and value. This wasn’t just about growth; it was about building something that would last.​​​
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Henry Beasley COO
"the constructor"
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Henry constructed the idea into a containerised incubation that could be tested against commercial sustainability goals. His agenda leans into designing and executing the operational roadmap that can meet the strategic growth plans.